Triangle Equities and The Michaels Organization launch leasing at 40-story Maxwell Downtown Brooklyn

Brooklyn, NY Triangle Equities and The Michaels Organization, alongside partners Geolo Capital and Helaba Bank, have launched residential leasing at the newly branded “Maxwell Downtown Brooklyn,” a 40-story, class-A, mixed-use residential high-rise tower at 111 Willoughby St. Concurrently with the launch of residential leasing, the development team has unveiled the property’s new website, as well as renderings, offering a glimpse of the 204,000 s/f development, whose leasing efforts will be led by Corcoran New Development.

Situated at 111 Willoughby St. across the street from the Jay St.-MetroTech subway station and retail and dining options, academic institutions, cultural offerings, and green space, Maxwell Downtown Brooklyn offers 227 residences, 69 of which will be designated as affordable. Each unit offers a modern gourmet kitchen with stainless steel appliances, quartz-stone countertops, and Marazzi tile backsplashes, in-unit washer/dryer, hard-planked wood flooring, and closet space.

“We are proud to come one step closer toward delivering Maxwell Downtown Brooklyn, a project that will have a drastically positive impact on the neighborhood by providing high-quality and much-needed housing, best-in-class commercial space, and a new home for St. Boniface’s Newman Parish Center,” said Brett Goldman, executive vice president of leasing and development for Triangle Equities. “It’s an honor to work with The Michaels Organization, The Roman Catholic Archdiocese of Brooklyn, and all our project partners, and we’re eagerly looking forward to welcoming residents and tenants in Q2 of 2025.”

“We’re honored to partner with Triangle Equities to further introduce this class-A space to Downtown Brooklyn’s dynamic and energetic asset mix,” said Kristina Vagen, regional vice president of development for The Michaels Organization. “We eagerly look forward to welcoming our first residents and tenants to Maxwell Downtown Brooklyn this summer.”

Residents will benefit from sweeping views of the Brooklyn and Manhattan skyline, along with shared amenities such as a 24-hour concierge and fitness center with outdoor terrace. The building’s impressive 40^th floor Skylounge/Club boasts lounging areas, a co-working zone, gaming area, private dining and party room, and resident’s-only coffee bar, as well as a landscaped roof deck featuring dining and lounge seating, viewing bar, and BBQ grills, further encouraging a sense of gathering and community. Maxwell Downtown Brooklyn is a pet-friendly community featuring a rooftop dog station.

“We are very excited about the Maxwell‘s introduction to the Downtown Brooklyn marketplace. Downtown Brooklyn continues to be one of the premier destinations for renters moving into Brooklyn due to its convenient access to multiple subway lines, easy access to Manhattan, proximity to Pratt Institute, NYU, and LIU Universities, and its central location between Brooklyn Heights, Fort Greene, Dumbo and Clinton Hill. We anticipate the project’s introduction to be well received,” said exclusive leasing and marketing agent David J. Maundrell III, EVP of New Development at Cororan New Development.

The building’s landowner, The Roman Catholic Archdiocese of Brooklyn, liaised with the development team to demolish its existing offices to accommodate the building, which will be the new home of the Church’s 20,000-square-foot community ministry center for the St. Boniface parish and the Newman Parish Center, along with a ground-floor commercial space.

Maxwell Downtown Brooklyn offers a curated, boutique ambiance within a bustling metropolitan setting, extending a balance between contemporary luxury and the storied history of Brooklyn via intimate, authentic, and artistically inspired spaces. Each detail of the space, from the striking exteriors to the artistic touches throughout the building, has been meticulously designed to evoke a sense of community and belonging. With thoughtfully designed units and communal areas, Maxwell is the ideal choice for young professionals, students, and those seeking upscale yet attainable living in the heart of the city.

Adding to its allure, the development is in close proximity to multiple subways, including the A, C, F, and R trains at the Jay Street-MetroTech station to the west; the 2 and 3 trains at the Hoyt Street station to the south; and the B, Q, and R trains at the DeKalb Avenue station to the east; as well as several MTA bus routes and Citi Bike stations within walking distance.