New York Real Estate Journal

2024 Ones to Watch Rising Stars: Dayna Prepis, UpSpring

February 27, 2024 - Spotlight Content
Dayna Prepis
Associate VP, Digital Marketing
UpSpring

“Dayna joined our team eight months ago, and has already contributed immensely to the evolution of our growing marketing team. She brings a unique blend of vantage points, having worked for agencies, publications, and international brands. She is able to understand a client’s internal perspective for all aspects of business.” - Tiffany Rafii, CEO at UpSpring.

How do you balance your rising career with your personal life?

 I think the two are intertwined, and I try to find the “fun” in both areas! I am a mom of two, so I have to be efficient and ready to embrace challenges. I try to look at the big picture, and rely on my strengths and those around me.

Beyond your professional achievements, what are some of your passions or hobbies?

I love perusing Pinterest for visual exploration, as well as reading through Conde Nast Traveler over a cup of coffee. I’m proud of myself for keeping personal wellness a priority lately. I have two toddlers, so we have a lot of imaginative play, fort-building, and crafts on the agenda.

Who are the key people in your life that have contributed to your success? 

My parents. Their work ethic is incredible and the older I get, the more I appreciate that they passed it on to me. My first boss. He taught me to trust my teams, stay honest, and keep a scrappy, entrepreneurial mindset. My husband – a lifelong lesson in the importance of partnership!

Outside of your career, where? else do you seek continuous learning and personal growth??

We live in a world of information overload, so I try to balance it with learning that expands the mind and the senses. I like to read about what makes people tick. A classic extrovert, I ask a lot of questions – I don’t think curiosity ever killed anything!