New York Real Estate Journal

A&O Danner manages construction for 2,500 s/f Scoop NYC on Newbury Street

April 22, 2013 - Brokerage
Scoop NYC has selected Stephen Danner and his A&O Danner Companies to manage construction of their shop on the city's Newbury St. The shop at 177 Newbury St. occupies 2,500 s/f. Construction cost was in the $600,000 range. Other shops built by the Danner team include Jack Wills Outfitters, No Rest for Bridget, Alton Lane, and Steven Alan. Danner said, "With each client, we work closely with store executives, architects, engineers and our contractors to bring the plan together and meet their high standards for quality -- to ensure their distinct brand and image make the most dramatic impact possible. Newbury Street is an icon itself and each store wants to stand out, to become the destination for their target shoppers." "We did the entire tenant fit-up including full electrical and lighting packages, and installation of owner-supplied millwork," says Danner. "There are always challenges when working for a very particular client in a tight working environment as you have on Newbury Street, a busy and congested street. We had to schedule work on nights and weekends to expedite the project without interfering with traffic or business." Scoop, whose stylists are called 'wardrobe builders,' is merchandised as the "Ultimate Closet. " The chain operates stores in many of America's trendiest locations: the Upper East Side and Soho in New York City, The Forum Shops at Caesars in Las Vegas, East Hampton and Greenvale on Long Island, and the Shore Club Hotel in Miami Beach, among others. Scoop fashions are regularly featured in top style magazines such as Elle, Marie Claire and People.