Brand Groupies hires Cody as vice president, content strategy

Red Bank, NJ Brand Groupies, a woman-owned strategic communications agency serving the built industry, has hired Olivia Cody as vice president of content strategy.

Cody will play a key role in the agency’s growing content division, driving narrative development, public relations, and multi-platform content activation for Brand Groupies’ expanding roster of commercial architecture, design, and real estate clients. She brings nearly two decades of experience fueling brand momentum - leading communications for global brands, causes, and industry voices, and crafting campaigns that resonated with consumers and elevated reputations.

For over a decade, Brand Groupies has spotlighted visionary executives and their work - leading with social media, public relations, and podcasting as an interconnected ecosystem to build brand visibility and drive business growth. Cody’s expertise and energy further strengthen this integrated approach.

“Olivia’s collaborative spirit and genuine knack for bringing ideas to life align perfectly with how we show up at Brand Groupies,” said Carey Balogh, founder and CEO. “Her leadership will amplify our mission of helping built industry brands stand out and shape their leaders into the voices their markets follow.”