News: Spotlight Content

2025 Women in CRE: Samantha Karni, Brach Eichler LLC

Samantha Karni
Member
Brach Eichler LLC

What has been the most rewarding project or deal you’ve worked on in your career, and why?

The most rewarding deal of my career was leading a $1.2 billion acquisition involving nearly 300 multifamily properties across 10 states. It was a complex, high-stakes project that demanded nonstop coordination, organization, and problem-solving. Successfully closing it, while guiding my team through shifting deadlines, local nuances, and intense negotiations, transformed my confidence and career. I knew from then on that no challenge was too great.

What skill or quality do you believe is essential for success in your field today?

I think adaptability is more important than ever in commercial real estate law. The industry has changed so much in recent years — between shifting market conditions, evolving client expectations, and new technologies, you can’t just rely on what worked five or ten years ago. After almost 25 years in the field, I’ve learned that being able to pivot, think creatively, and stay ahead of change is what really makes a difference. Clients aren’t just looking for someone to draft documents — they want a strategic partner who understands the bigger picture and can help them make and close a deal.

If you could change one thing about the CRE industry, what would it be and why?

If I could change one thing about the commercial real estate industry, it would be the tendency to let deals become unnecessarily adversarial. Of course, negotiation is part of the process, but I’ve seen too many situations where a collaborative deal turns into a standoff because of posturing or lack of communication. I’ve learned that most successful transactions come from a problem-solving and dealmaking mindset — not a zero-sum one. I’d love to see more focus on building long-term relationships and creating value for all parties, rather than just “winning” the deal.

What advice would you give to a woman considering a career in commercial real estate?

Don’t wait to feel “ready” before speaking up, stepping forward, or taking on something big. Commercial real estate can be a tough industry, and women are still underrepresented in many rooms—but your perspective is valuable, and your voice belongs at the table. Build a strong network, find mentors you trust (women and men), and support other women as you grow. Remember that credibility comes not just from knowing the answers, but from asking smart questions, staying curious, and showing up prepared. I’ve learned that confidence is built through experience, but courage often comes first.

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